When “good for the org” competes with “good for the individual”

I see this a lot with performance reviews. When someone does something because it’ll look good on their review rather than because it’s what’s most valuable, you’ve got yourself a perverse incentive.

If you start finding examples of that, start yelling and do not stop until “good for the org” and “good for the individual” are re-aligned. That’s the type of crap that kills an entire culture.