Are toddlers polluting your analytics?

This HN comment fascinated me:

I’m a big believer that toddlers are a large contribution to behavior analytics and dictate modern design by analytics.

They’re the ones that will click on ads and “browse” a site. They interact in a much richer way than I do.

I’ve often heard that a sites most “active” users seem to be women in their mid 30s. That’s because those stats include the woman and the toddlers she hands the phones to.

I’ve been frequently flabbergasted how these obvious observations come across as novel to people I talk to, as if 2 year olds have their own email address and password.

I even heard someone say unboxing and cartoon videos “somehow” are popular among women in their 30s. I mean come on now…

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